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Kids First, You Next!

         It’s important to make babies. Dressing them appropriately is ‘importanta’. Welcome to Africa’s number one family brand. Products are available in all ages and all sizes. Moms and dads. Uncles and aunts (customizable).
         At kids first, we help you with free expert advice on how to dress your kids properly.
         Get the latest smart-casual Kids First Branded t-shirts, hoodies and more affordable prices.
Only at Kids First merch.

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KIDS Collection

ADULTS Collection

Our Best Sales

Kids First Face Mask

Cotton T-shirt

Round neck pullover

Pullover hoodies


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My daughter participated in a dance competition organised by Kids First and won a cash prize of 40,000FCFA plus a brand new quality KF tshirt. When it comes to smart casual wears, they have the best quality. Thank you KF for empowering young people.

Noble Sandra

C.E.O EK Empire

The difference is clear. Just from orientation before classes, i can see clear noticeable, confident improvement. Well done “momcy” proud parent of MD. As he changes his name after 2 days orientation from Danny to MD(Magic Danny). The magic is flowing confidently already.

Danny Bisona

Brand Strategist

I just registered my son for the CBEC program and he got offered a Free Kids First T-shirt. The difference is clear when he puts it on. He feels so confident and alive. Really Kids First is branded with VALUE and our kids really are first. I am definitely getting more Kids First products.

Sangye Christian

Founder of zicorb


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